What the TikTok Ban Should Teach Us About Owning Our Connections
I had hoped the recent "TikTok ban" conversations would serve as a wake-up call for small businesses relying solely on the social media app to connect with their audiences. Alas, ...
How to Collect Emails with Social Media
Did you know that you can collect emails with social media? Yep! Unlike social media, email marketing gives you a direct line to your audience, without having to battle ever-changing ...
How to Plan a Month of Email Content
Not sure how to plan your email content? What if I told you that all you need is about an hour to plan out a month of email content with ...
5 Reasons Why Buying Email Lists is a Horrible Idea
Buying email lists might seem like a sweet deal, but it just might blow up in your face. Aside from the fact that no expert ever recommended buying email lists, ...
Email Compliance: Asking Permission Before Adding Email Addresses is More Than Just Polite
No, you can not just add email addresses to your email list without asking permission and here is why. Email compliance is one of the most important steps you’ll take ...
